How to Optimize Your Instagram Profile

Instagram provides businesses with access to an enormous audience; here are some ways to make sure you don’t get lost in the crowd.
How A Visual Brand Identity Can Hurt Your Business

Consistency is key to building a strong visual brand identity. Inconsistent branding can hurt a brand’s reputation, making it difficult for customers to recognize and connect with the brand.
The Power of a Good Brand Identity

How to get a “Capital-G” Good Brand Identity that furthers your business.